Privacy Policy

Last updated: April 21, 2026

Secrest Speed and Performance dba Wilmington Strength ("we," "us," or "our") operates wilmingtonstrength.com and related services. This Privacy Policy explains how we collect, use, and protect your personal information.

Information We Collect

We may collect the following types of information when you use our website, fill out forms, or communicate with us:

  • Name, email address, and phone number
  • Information you provide when requesting training or scheduling a session
  • Athlete performance data (for active members enrolled in our programs)
  • Website usage data collected through cookies and analytics tools

How We Use Your Information

We use the information we collect to:

  • Respond to inquiries and schedule training sessions
  • Communicate with you about our programs, promotions, and updates via text message or email
  • Track and display athlete performance data for coaching purposes
  • Improve our website and services

Text Messaging

By providing your phone number and opting in, you consent to receive text messages from Secrest Speed and Performance dba Wilmington Strength. These messages may include appointment reminders, promotional offers, and service updates. Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe at any time. Reply HELP for assistance.

Data Sharing

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share data with service providers who assist us in operating our business (such as our CRM, website hosting, and communication platforms), but only as necessary to provide our services.

Data Security

We take reasonable precautions to protect your information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Cookies

Our website may use cookies and similar tracking technologies to improve your experience and analyze site traffic. You can adjust your browser settings to refuse cookies, though some features may not function properly.

Children's Privacy

Our services include training programs for youth athletes ages 10 and older. We collect performance data for enrolled youth athletes with the knowledge and consent of their parent or guardian. We do not knowingly collect personal information from children under 13 without parental consent.

Your Rights

You may request access to, correction of, or deletion of your personal information at any time by contacting us at [email protected].

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

Contact Us

If you have questions about this Privacy Policy, contact us at:

Secrest Speed and Performance dba Wilmington Strength
5424 Oleander Dr #6, Wilmington, NC 28403
[email protected]
(910) 386-0069